Where travel and the outdoors meets better marketing
We help brands grow with smart strategy and creators level up with real skills. Together, we're building stories that spark connection, fuel adventure, and get more people into the outdoors where they belong.
Trusted by conscious travel and outdoor brands across New Zealand and beyond...
Why choose Feijoa Social?
it's pronounced fee-jo-uh
Experts in travel & outdoors
We live and breathe the outdoors, and we’ve spent years working with brands and creators in this space. From outdoor gear to epic travel experiences, we understand what makes people pack their bags and head outside - because we are them. Whether you’re building a business or a personal brand, we can help you connect with your people, and get real results.
Proven track record
We don’t just talk about results, we deliver them. That’s why our customers love working with us.
From building stronger social media communities, boosting reach, driving engagement and increasing bookings, we've helped brands grow in ways that actually matter. Our approach is tailored to your brand and your goals to get the most out of your social media.
Support that works for you
Let’s be honest – social media is time-consuming, and you’ve got better things to do than stress over posts, captions, and algorithms… That’s where we come in. For brands, we offer done-for-you solutions - strategy, content creation, and management. For creators, we offer tools, training, and community so you can build your skills and grow your opportunities. Either way, you don’t have to figure it out alone.
BUILD YOUR CONFIDENCE. GROW YOUR PARTNERSHIPS.
pricing & Partnerships
Mastery
For creators ready to swap overwhelm for clarity.
You’re great at creating, but pricing your work and landing partnerships can feel overwhelming.
Pricing & Partnerships Mastery breaks it down step by step - helping you set rates with clarity, pitch without second-guessing, and turn brand relationships into real opportunities. This self-paced course is about giving you the confidence, skills, and direction to grow your creator journey in a way that feels sustainable and rewarding.
BUILD YOUR CONFIDENCE. GROW YOUR PARTNERSHIPS.
pricing & Partnerships
Mastery
For creators ready to swap overwhelm for clarity.
You’re great at creating, but pricing your work and landing partnerships can feel overwhelming.
Pricing & Partnerships Mastery breaks it down step by step - helping you set rates with clarity, pitch without second-guessing, and turn brand relationships into real opportunities. This self-paced course is about giving you the confidence, skills, and direction to grow your creator journey in a way that feels sustainable and rewarding.
100% risk free - 30 day money back guarantee
All the amazing things
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Usually $97
Yours for FREE!
outdoors > algorithms
hey, adventure brands
Here's how we can help
Social Media Management
No time to post consistently? Tired of constantly coming up with new ideas that flop? We got you. Let us handle everything - from content creation to engagement - so you can focus on what you do best (running your business)! A done-for-you solution to take the hassle out of social media.
Content creation
Set your brand apart with powerful visuals. We create eye-catching reels, engaging photos, and scroll-stopping content designed to grow your brand without the stress. We understand your audience and how to stop their scroll.
Audit & Strategy
You’re showing up online, but it’s not translating into results. We’ll audit your socials, pinpoint what’s working (and what’s not), and create a strategy that actually moves the needle.
MEET THE FOUNDER
Kia ora, I'm Abigail
I’m Abigail - content creator, photographer, podcaster, and the founder of Feijoa Social.
...and this is not your average origin story. I grew up in India, came back to New Zealand for uni, tried the 9–5 as an urban planner, then quit because I didn't like watching sunsets from the office.
Nature was where I felt most alive, so I picked up a camera, travelled the country in a van, started sharing travel stories, and...the rest is history... Now, I get to do what I love every day:
Help brands tell better travel and outdoor stories through content, strategy, and social media management.
Support creators with the tools, clarity, and confidence to pitch, price, and partner with the right brands.
Tell stories on NZ's #1 travel podcast, Aotearoa Adventures (go binge it!)
Feijoa Social bridges that gap. I know what it’s like to be the creator with questions, and the brand needing strategy. Now I get to do both - helping good brands level up their socials, and giving creators the tools and confidence I wish I’d had when I started. Because at the end of the day, it’s all about getting more people outside.
As seen in
✶ Testimonials ✶
what it's like to work with us & learn from us
“
Working with Abigail has been a pleasure! Her creativity and enthusiasm reignited my excitement for social media. She quickly understood my brand, kept me focused on my vision and brought endless spot-on ideas. Abigail's honest, passion and expertise significantly boosted my social media presence. Highly recommend!
★★★★★
— Melissa, Brisbane —
“
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★★★★★
— Andy, Auckland —
“
Feijoa Social's audit and actionable strategy transformed our content approach. Abigail's content ideas, hooks, CTAs and planning tools gave me the confidence to create engaging posts and proudly promote our brand. Her guidance helped us maintain a consistent reel schedule, keeping our content fresh and engaging.
★★★★★
— Tahlia, Christchurch —
“
It's been so great learning from Abigail, she has a tonne of knowledge about the creator space. She is so approachable and happy to share information and advice which I really value. You know you can always trust Abigail.
★★★★★
— Courtney, Cromwell —
“
Abigail is so wonderful to work with and learn from. She has such a beautiful way of sharing her knowledge with others and supporting our growth as content creators.
★★★★★
— Nathan & Tiff —
✶
Feijoa Field Notes
First to know. First in line.
Join our mailing list for early access to launches, invites, and limited offers - plus occasional deep dives on pricing, pitching, and social strategy. We only send the good stuff - practical advice, brand insights, and creator help.
